Further, WiFi can help fill mobile network coverage gaps by seamlessly offloading customers on to the WiFi network in places where connectivity is low. They can introduce location-based offers and tie-up with various affiliates, as well as offer contextual and personalized plans for individual customers based on their usage patterns. By leveraging a hotspot network, they can enable free (sponsored) and paid internet access for customers in public places like stadiums, malls, airports, cafes, educational institutions, and much more. WiFi is a great way for service providers to boost customer engagement, brand loyalty, and customer experience. Operators can also benefit from analytics and BI insights to segment and target specific customers. They can offer location- and event-based promotions and offers in public places like malls, cafes, stadiums, and more. They can also forge partnerships with affiliates and third-party service providers. Service providers can use captive portals to enable a host of free sponsored journeys, letting customers access the internet in exchange for watching a video advertisement, filling in a survey, logging in using their social media credentials, using redeemable vouchers, and more. Open the list of WiFi networks on the device you want to connect. Once you’ve activated the hotspot, you can connect devices. The password and name of the hotspot can be set up as needed. WiFi monetization today comes from much more than charging customers for access. Navigate Settings > Network and Internet > Hotspot and Tethering > WiFi Hotspot. WiFi offload enables operators to leverage a WiFi hotspot network in places where mobile network connectivity is low, filling coverage gaps and providing customers a seamless experience.
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